You didn't build your brand to blend in.

You're not buying a listing. You're claiming your spot as A RICHMOND ORIGINAL and joining a community of brands that define what makes the RVA different.

Why Get Certified

Being certified TELLS YOUR CUSTOMERS

You're Rooted Here

Whether you're a hometown startup, a local chain, or a national brand that got its start right here in Richmond, that origin story matters. People love and support local.

You're the Real Thing

The certification badge on your window, your vehicle, your website says you've been vetted and verified as authentically Richmond. That's not just a sticker. That's credibility.

You're Part of What Makes RVA Great

You're not just doing business in Richmond. You're part of what makes this city a unique and incredible place to live, work, and play.

Display the Badge

Wear it PROUDLY

Your membership includes two premium weather-proof vinyl stickers: a 7" for your storefront, vehicle, or anywhere you want to make a statement, and a 3 7/8" for doors, windows, laptops, or wherever you rep your brand. You'll also receive digital versions of the certified badge for use in print and digital marketing. Put it on your website, your social media, your email signature. Let people know you're the real deal.

Certified A RICHMOND ORIGINAL badge proudly displayed on a Carytown storefront

For the Love of Chocolate, Carytown

The Standard

Not every brand QUALIFIES.

A RICHMOND ORIGINAL certification is reserved for brands, businesses, and organizations that were founded in or are uniquely tied to the Richmond Metro Area. If the concept was born here, you belong here. If it wasn't, we wish you well.

You Qualify If

Your brand was founded, established, or conceptualized in the Richmond Metro Area — Richmond City, Chesterfield, Henrico, Hanover, Goochland, Powhatan, or New Kent. Richmond-born brands that have expanded nationally still qualify. Online-only businesses with Richmond founders qualify. Events and nonprofits rooted in RVA qualify.

You Don't Qualify If

You're a local franchise or licensed location of a brand that originated outside Richmond. We appreciate you being here, but the brand isn't from here. Multi-level marketing operations, businesses operating without required licenses, and businesses in excluded categories are also not eligible.

Per Location

Certification is per location. If a brand has multiple Richmond Metro Area locations, each one is certified independently. Each certified location receives its own stickers and directory listing. The brand appears once on the RVA Brand Wall. Brands that operate online, are mobile, or are event-based are certified as a single entity.

Membership

Elevating THE BRANDS THAT MAKE RVA GREAT

This isn't a listing. It's a stamp of origin. A signal to Richmond that your brand is the real thing — born here, built here, part of what makes this city unlike anywhere else.

A RICHMOND ORIGINAL

$25/month · Billed Annually

Everything you need to claim your spot and represent.

  • Certified business listing in the A RICHMOND ORIGINAL directory
  • Your logo on The RVA Brand Wall
  • Premium 7" weather-proof vinyl sticker for your storefront or vehicle
  • 3 7/8" weather-proof vinyl sticker for doors, windows, and more
  • Digital badge files for use in print and digital marketing
  • Welcome shout-out across all our social media channels
  • Networking with other businesses that are A RICHMOND ORIGINAL
Get Certified →
Add-On

Want the SPOTLIGHT?

Featured Brand

$200/month

Maximum visibility for one full month. Only four featured slots available at a time.

  • 30 days as a premium homepage spotlight on arichmondoriginal.com
  • One of only four featured brand positions, your logo front and center
  • Dedicated social media feature across all platforms
  • Available to any current A RICHMOND ORIGINAL member
  • Perfect for seasonal pushes, grand openings, or milestones
Get In Touch →
The Wall

The RVA BRAND WALL

The ultimate Richmond showcase. Every member gets their logo on the wall. Because if you're A RICHMOND ORIGINAL, you deserve to be seen.

See the Brand Wall →
FAQ

Got QUESTIONS?

What exactly qualifies as A RICHMOND ORIGINAL?
Your brand must have been founded, established, or conceptualized in the Richmond Metro Area. That includes Richmond City, Chesterfield, Henrico, Hanover, Goochland, Powhatan, and New Kent. If your brand started here, you qualify — even if you've since expanded nationally.
I own a franchise location. Am I eligible?
No. If the brand originated outside the Richmond Metro Area and you're operating under a franchise, license, or affiliate agreement, the brand is not eligible. We love that you chose Richmond. But A RICHMOND ORIGINAL certifies where a brand was born, not where it currently operates.
What about brands with multiple locations?
Each physical location is certified independently with its own membership, stickers, and directory listing. The brand appears once on the RVA Brand Wall regardless of how many locations are certified. Online, mobile, and event-based brands are certified as a single entity.
What do I get with my membership?
A certified listing in the A RICHMOND ORIGINAL directory, your logo on the RVA Brand Wall, two premium weather-proof vinyl stickers (7" and 3 7/8"), digital badge files for all your marketing, a welcome social media shout-out, and connection to the A RICHMOND ORIGINAL community.
What happens if I don't renew?
Your listing is removed from the directory and brand wall. You may no longer use the badge in new marketing materials. Physical stickers already displayed may remain, but A RICHMOND ORIGINAL reserves the right to request their removal. You can re-certify anytime by purchasing a new membership.
Can certification be revoked?
Yes. If a brand permanently ceases operations, no longer meets eligibility criteria, loses required licenses, or engages in conduct that damages the program's integrity, certification can be revoked. A RICHMOND ORIGINAL provides written notice and a 14-day response window before any final decision.
Is certification an endorsement?
No. Certification means an organization meets A RICHMOND ORIGINAL's origin-based eligibility criteria. It is not a review, rating, or endorsement of the quality of products or services. It means the brand is authentically from the Richmond Metro Area.
What if ownership or brand identity changes?
If there are significant changes to ownership, brand name, concept, or identity, reach out and we'll get things updated. A RICHMOND ORIGINAL reserves the right to re-evaluate eligibility in the event of material changes.

Still have questions? Get in touch or read our full Terms & Conditions.